One of the first and most important priorities in such transformations is evolving the culture – the behaviors that distinguish that company and enable it to perform with excellence.
- Gerry Tidd, Executive Vice President-Corporate, BlueScope Ltd
- Dailah Nihot, Chief Organisation & Corporate Relations Officer, NN Group
Gerry Tidd and Dailah Nihot, though coming from steel and financial services companies respectively, related similar stories of transformation resulting from the financial crisis and how a redefinition of culture was essential. Sherry shared research and advice showing that culture is more than just how it feels to work at a place, but how it actually works. The most essential factor in culture change is not just shaping what people think but how they behave, and that isn’t about telling people what to do but engaging them in a vision for what the company will become.