Translating Learning Into Action

Throughout the conference, members heard extraordinary insights into the future of business and major trends impacting communications professionals. This session pulls it all together and focus on making our insights actionable.

Speakers

Bob Feldman, ICF Next

Session Photos

Video

Takeaway

CCOs need to have integrated digital engagement systems. The challenge is that integrated tools do everything but not as well as specialized tools, which need to be stitched together. At the same time, the war for talent requires not just a clear sense of purpose but the skills to manage those kinds of integrated systems. Data is a powerful decision-making tool but human judgement will continue to matter. And the fake news world we live in gives enterprises an opportunity to deliver, often through their owned platforms, credible information from a trusted source.

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The inaugural Page International Exchange focused on existential disruption and attendees heard from European leaders, CEOs and CCOs on how industry leaders in the region are managing a time of turbulent change in both business and communication. We’ll also discuss how the Page model driving change within organizations, in terms of the role of corporate brand, culture change, digital disruption, and corporate purpose.

2019 Page Spring Seminar

This year’s Spring Seminar comes at a moment of truth for the Chief Communications Officer. Following in-depth conversations with more than 100 CCOs from Google and General Motors to Mitsubishi Heavy Industries and Siemens, Page is preparing its latest research report, which will be previewed at the Spring Seminar.

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2018 Page Spring Seminar

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