CommTech: Moving Communications to the Center of Company Strategy

Lauren Day, CCO, and Allyson Hugley, Vice President of Analytics and Market Research, Global Communications, of Prudential Financial in this conversation moderated by Eric Koefoot, President and CEO of PublicRelay discuss how to build a CommTech plan that fits your organization’s needs now and in the future. Read the blog post here: https://bit.ly/3kZBKg5 This webinar was made possible by support from PublicRelay.

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Every year, Page teams up with the Institute for Public Relations to hold a student case study competition and the winners are chosen by a panel of some of the most prolific communicators in the world. This year’s winning case study examined the controversial decision by Dick’s Sporting Goods to discontinue the sale of guns in many of their stores, and the outcomes that followed. 

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