Many of the CCOs we spoke with on our learning journey occupy the first stage in the CommTech Progression Path, the Professional Stage. Over time, we will teach our member CCOs and their teams how to adapt to a "performance communications" function, as described here by Page Thought Leadership Chair Jon Iwata.
Learn more about Page's most ambitious research to date at https://knowledge.page.org/report/the-cco-as-pacesetter/
Explore the Progression Paths and become a Pacesetter at https://paths.page.org/