IBM’s Andy Whitehouse: How Data Informs Stakeholder Engagement

Andy Whitehouse, IBM's chief communications officer, discusses how the wealth of data available to enterprises today - both structured data that quantify and unstructured data that can be interpreted to reveal meaning - can be a powerful tool for engaging more meaningfully and productively with stakeholders.

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Dick’s Sporting Goods Enters the Gun Debate: Revising the Playbook - Winning Case from Page and IPR Case Study Competition

Every year, Page teams up with the Institute for Public Relations to hold a student case study competition and the winners are chosen by a panel of some of the most prolific communicators in the world. This year’s winning case study examined the controversial decision by Dick’s Sporting Goods to discontinue the sale of guns in many of their stores, and the outcomes that followed.