IBM’s Andy Whitehouse on New Approaches to Listening Through Data & Digital

Andy Whitehouse, chief communications officer for IBM, presents onstage at the 2016 Page Society Annual Conference in London on his company's efforts to leverage data and digital platforms to better understand and engage with stakeholders. Moderated by Stacey Tank of Home Depot.

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Dick’s Sporting Goods Enters the Gun Debate: Revising the Playbook - Winning Case from Page and IPR Case Study Competition

Every year, Page teams up with the Institute for Public Relations to hold a student case study competition and the winners are chosen by a panel of some of the most prolific communicators in the world. This year’s winning case study examined the controversial decision by Dick’s Sporting Goods to discontinue the sale of guns in many of their stores, and the outcomes that followed.