Leading Enterprise Transformation | The CCO as Pacesetter

In order to undertake an enterprise transformation, it's paramount to understand where the business is headed and what role the CCO has to play in it. From there, the CCO must work as an integrator across the C-suite, not only to achieve buy-in, but to execute successfully, according to Page Chair Aedhmar Hynes. Learn more about Page's most ambitious research to date at https://knowledge.page.org/report/the-cco-as-pacesetter/ Explore the Progression Paths and become a Pacesetter at https://paths.page.org/

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CCO Guide on Corporate Brand

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How does one become a CCO? Brian Lott's origin story

In this episode, we sat down with Brian Lott, Page Chair and CCO at Mubadala about how his unlikely start in midwestern U.S. politics uniquely prepared him to lead comms in the UAE.