The New CCO – Stan McChrystal on Efficiency vs. Adaptability
Would you rather serve an efficient enterprise, or an adaptive one? Gen. Stan McChrystal spoke at the 2015 Page Annual Conference about why the CCO is critical to the ability of an enterprise to remain agile and adaptive in this era of rapid change.
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Dick’s Sporting Goods Enters the Gun Debate: Revising the Playbook - Winning Case from Page and IPR Case Study Competition
Every year, Page teams up with the Institute for Public Relations to hold a student case study competition and the winners are chosen by a panel of some of the most prolific communicators in the world. This year’s winning case study examined the controversial decision by Dick’s Sporting Goods to discontinue the sale of guns in many of their stores, and the outcomes that followed.