The Page Principles

The Arthur W. Page Society was founded upon a set of guiding principles extracted from its namesake's life of work. The Page Principles articulate the philosophy that Page members - and indeed all practitioners - should abide in their approach to conducting public relations. In this video, some of the Page Society's founding members - Jack Koten, Larry Foster and Ed Block - reflect on the Page Principles and their importance.

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Dick’s Sporting Goods Enters the Gun Debate: Revising the Playbook - Winning Case from Page and IPR Case Study Competition

Every year, Page teams up with the Institute for Public Relations to hold a student case study competition and the winners are chosen by a panel of some of the most prolific communicators in the world. This year’s winning case study examined the controversial decision by Dick’s Sporting Goods to discontinue the sale of guns in many of their stores, and the outcomes that followed.